Value Prop Guide

By Paul Mosenson/NuSpark Media Group

Crafts value propositions by researching competitors. Follow the prompt order. Keyword, Feature/Benefit, why buy from them, what can make you stand out.

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• 1. Top 5 companies on Bing-Keyword Is:
• 2. Features and Key Benefits of Those 5 Companies
• 3. Why Should a Buyer Hire Each of Those Companies
• 4. How Should My Firm stand out and differentiate?